Feb 2019

DCS Advisory Acts as Exclusive Financial Advisor to TrendKite on its Acquisition by Cision for $225 Million

DCS Advisory, a leading investment banking firm, acted as the exclusive financial advisor to its client TrendKite on its acquisition by Cision Ltd. (NYSE: CISN), a leading global provider of software and services to public relations and marketing communications professionals, for $225 million.

TrendKite, an Austin-based PR analytics platform, provides advanced measurement and AI capabilities empowering brands to quantify the effect of earned media on corporate reputation, website traffic and business impact across online, social and broadcast media. TrendKite raised over $46 million in capital since its founding in 2012.

“Frank Cordek and the team at DCS Advisory contributed a keen understanding of where the broader media sector is going and have highly targeted relationships that helped to bring this opportunity together. The DCS Advisory team added value by augmenting the TrendKite team through laser-focused execution while providing excellent advice and partnership,” said Erik Huddleston, former TrendKite CEO and new Cision President.

As part of DCS Advisory’s sponsorship of The Montgomery Summit, TrendKite presented at the 2018 conference.

About DCS Advisory
DCS Advisory LLC is a leading investment bank specializing in M&A and private capital raising. DCS Advisory is a wholly owned subsidiary of Daiwa Capital Markets America Holdings Inc. and is an indirect subsidiary of Daiwa Securities Group Inc. Along with sister company DC Advisory, other Daiwa affiliates, and alliance partners, DCS Advisory is part of an established global brand with more than 900 professionals in 34 offices throughout the Americas, Europe and Asia. DCS Advisory covers a broad range of industries including Aerospace, Defense and Government Services, Business and Tech-Enabled Services, Industrials, Consumer, Retail and Leisure, Media and Telecom, and Technology and Software. For more information please visit www.dcsadvisory.com.

These materials have been prepared by DCS Advisory solely for informational purposes and do not constitute or form part of, and should not be construed as, an offer to sell or issue, a solicitation of an offer to buy, or a recommendation with respect to any securities.

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